Today is Global Handwashing Day! Propcom Mai-karfi promotes hand washing with soap in rural Nigeria by working with businesses to facilitate grass root product distribution and health messaging. Our partner PZ Cussons uses mass media and direct consumer contacts (community, school, market awareness demonstrations, and education at point of sale) to reach rural people in the north of Nigeria with information on the benefits of hand washing. Hand washing with soap helps to reduce incidences of diarrhoea, respiratory infections, stunting in children, and other diseases. Remember to wash your hands with soap at critical times (before eating and after using the toilet) everyday. Happy Global Handwashing Day!
Propcom Mai-karfi is funded by UK aid and implemented by GRM International.